Women-Led Wednesday

Women-Led Wednesday is an initiative designed to encourage consumers to shop womxn-led brands during the holiday shopping season and beyond. The third annual event will take place Wednesday, November 25, 2020, and occurs annually the Wednesday before US Thanksgiving. The intention of the holiday is to encourage the masses to vote for women in leadership with their dollars. Through collective purchasing power, we will create a more gender-balanced economy. 

I’m Cassie Abel, creator of Women-Led Wednesday and founder & CEO of Wild Rye. I’m honored to support the creation of the Ladies Who Launch Shop Women Owned 2020 Holiday Guide. Having spent the bulk of my career in the male-dominated outdoor / action sports industries, I’ve become incredibly passionate about elevating women in the outdoors and in business.

Thank you for joining me in shopping women-led today, tomorrow and the other 365 days a year. If you love LWL’s gift guide featuring women-led brands, head over to  womenledwednesday.com  to explore and shop the 450+ women-led brands in our women-led directory!

For the Wellness Warrior

Wild Rye

We love good hardworking and multi-use activewear and Wild Rye is a mainstay in our closets.

“Everyone needs warm winter layers, especially this year when we'll be dining, recreating and socializing outside as much as possible. Wild Rye crafts well-fitting, beautiful AND technical apparel for women that's oh-so-cozy. Check out Wild Rye's Evie Raglan and Jane Legging base layers sets. “ - Cassie Abel, founder of Wild Rye and Women-Led Wednesday

Skida

No gift guide is complete without a well crafted beanie and we think your workout warrior will dig this sage color. A winter classic, this accessory can be worn on hikes or cozied up around the fire pit.

Skida FOUNDER Corinne Prevot is committed to local production, limited edition products, and a fresh perspective. Skida’s mission is to bring people together, encourage play and generate smiles.

Title Nine

Your favorite wellness queen shouldn’t have to choose between style and function. This versatile tunic is made of an unbelievably soft, premium wool blend and has a detachable hood!

Founded by Missy Park with the help of her community (no outside investments!), Title Nine has boot-strapped their way with a band of 300+ womxn committed to the idea of owning and risking and leading.

For Gettin’ Hygge With It

Five | Six Textiles

This hand-spun cotton throw doubles as a cozy wrap and a work of modern art (I mean, come on! It is gorgeous!).

Co-founders Emma Wingfield & Laine Henry’s collaborate with weavers from Côte d’Ivoire that use traditional patterns to create modern home goods. Wingfield & Henry believe that textiles are the threads that connect the past to the future, and this belief is evident in their soulful designs.

Old Pine Candle Co.

With a name like Sweater Weather, you know this candle delivers some exceptionally cozy vibes. 

To add some extra cheer, Old Pine Candle Co. created beautiful bundles for easy gift-giving. 

Old Pine is women-led, family-run, and made in a cozy home studio in the foothills of Evergreen. Committed to sustainability, their products are crafted with care and come in eco-friendly packaging (they even have jar recycling incentives!).

Dorai Home

Reminiscent of skipping stones, these coasters or elegant without being fussy — great for your laid-back, nature-loving homebody.

Dorai’s coasters are made from Diomat (diatomaceous earth), an organic material that expels moisture as it hits the surface.

“Created by designers and problem solvers with an aversion to dirty environments, Dorai helps homes stay cleaner with natural solutions.” - Team Dorai

For the ladies

Jibs

Tell your loved one to “stay golden” with these comfortable and stylish diamond perforated sneakers.

Not only will they look good but they will feel good knowing that this shoe is kind to their feet and the environment. Hand made in Brazil with all locally sourced materials, like 98% biodegradable leather (!!!), from family owned businesses.
Founder Natalie Kathleen’s customized diamond perforation keeps shoes odor free, anti-sweat and react to body temperature (so they’ll keep you warm in the cold and cool in the heat!).

FQ Collection

FQ Collection is ideal for anyone looking to smash the patriarchy and look good doin’ it.

Upon first glance, this looks like your standard chic bar necklace, but look closer, and you’ll see a powerful message! This miniature ruler necklace symbolizes permission to “break the rules” and create new ones that work for us.

The Female Quotient donates 20% of profiles to advance the UN’s Global Goal #5: Gender Equality, and they have partnered with Plan International USA to ensure that each purchase has a purpose.

Jour Cosmetics

A nourishing lip balm is a must-have for when the weather outside is truly frightful!

Launched in 2008, Christina Zilber designed Jouer to “provide a fresh, editorial view of makeup to compliment a woman’s individual fashion sense and lifestyle.” Their colors are evocative of natural floral shades (everything from soft pink to our favorite poppy — folks always compliment us on Zoom!).

 Beyond beauty, Christina works with UNICEF to help create opportunities for women around the world.

They’re having their annual Black Friday sale, so stock up and get and glow on your merry way! 

For Holiday Cheer(s)

The Bitter Housewife

In case it isn’t obvious, we love a good play on words, and this cocktail collection is a cheeky and quality addition to any home bar!

From dark and spicy to bright and tart, this collection has something for everyone and is the right choice for a household or a couple.

The Bitter Housewife was created for founder Genevieve Brazelton and her whiskey-drinking friends. She wanted bitters that were made with the highest quality without the pretense.

21 Seeds

Your loved one more a tequila person? Look no further than this fresh citrus-infused bottle.

Awarded "Best of Show" Double Gold WSWA (2019), this tequila is all-natural and infused with real fruit and botanicals. This tropical easy to use tequila is excellent for folks that like summery cocktails all year long.

Founded by two sisters and one friend, 21 Seeds' distillery partner is predominantly staffed by women. No wonder it is so dang good!

Illanta Wines

If you’re like us, you’re missing your wine o’clock crew. Launched by two friends, this bottle is a perfect choice to send along to your buds.

Founders Jessica Stanley and Allison Yonto work with farmers and growers using sustainable, environmentally-sound farming practices to create each vintage. 

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